Press release

San Salvario is the Brooklyn of Turin.

Italy · Europe

Press photo: San Salvario is the Brooklyn of Turin

FOR IMMEDIATE RELEASE

San Salvario named the Brooklyn of Turin

August 4, 2026 - Brooklyn Of (brooklynof.com), a travel publication that names the coolest neighborhood in more than 150 cities worldwide, has named San Salvario the Brooklyn of Turin.

The "Brooklyn of" a city is a metaphor, of course: shorthand for the coolest neighborhood in town, the one where independent culture, serious coffee, and creative energy define the character. Not the old town, not where the hop-on-hop-off bus goes. Every big enough city has one, and the site names exactly one per city. In many cities the pick is close to consensus, the name locals would give without hesitating. In others it picks a side. Turin's verdict went to San Salvario ahead of Vanchiglia, Aurora and Quadrilatero Romano, which take the runner-up positions.

"We named San Salvario the Brooklyn of Turin, and it was not a hard call. Days there run from morning espresso to wine after dark, the market is still the real social anchor, and nobody is in a hurry to move you along. Locals are welcome to tell us we are wrong," says Per, creator of Brooklyn Of.

The verdict comes with a guide to San Salvario's independent hotels, cafes, restaurants, bars and shops: no big chains, nothing sponsored, and placements are not for sale. Selections draw on research and local tastemakers in each city, and readers who disagree are invited to make their case.

The full Turin verdict: brooklynof.com/turin

Press contact: Per, creator of Brooklyn Of,
Press kit and images: brooklynof.com/press/turin

Runner-up neighborhoods: Vanchiglia, Aurora, Quadrilatero Romano

Free for editorial use in coverage of brooklynof.com. Credit: brooklynof.com.

· Per is available for interviews, quotes, and written commentary on this and every city in the index.